This Privacy Policy explains how Sanguine Blue Business Solutions ("SBBS", "we", "our", or "us") collects, uses, discloses, and protects your information when you visit or use our website https://sbbs.co.in (the "Website") and any related services.

1. Information We Collect

We may collect the following types of information when you interact with our Website or services:

• Contact information: such as your name, email address, phone number, and any other details you voluntarily provide through our contact forms, enquiry forms, or other communication channels.
• Business information: details about your company, brand, or project that you share with us so we can provide our services.
• Technical information: such as your IP address, browser type, device information, pages visited, time spent on pages, and referral URLs, collected through cookies, analytics tools, and similar technologies.
• Usage information: information about how you interact with our Website and services, including clicks, navigation paths, and other usage metrics.

2. How We Use Your Information

We use the information we collect for purposes including, but not limited to:

• Responding to your enquiries, requests, and support needs.
• Providing, operating, and improving our services and offerings.
• Personalising your experience on our Website.
• Sending you updates, marketing, or promotional communications (where permitted by law and subject to your preferences).
• Maintaining the security and integrity of our Website and systems.
• Complying with legal obligations and resolving disputes.

3. Legal Basis for Processing (Where Applicable)

Where applicable laws require a legal basis for processing your personal information, we may rely on the following:

• Your consent (for example, when you submit information through our forms).
• Performance of a contract or taking steps prior to entering into a contract with you.
• Our legitimate interests, such as improving our services, marketing to business contacts, and securing our systems.
• Compliance with legal obligations.

4. Cookies and Tracking Technologies

We may use cookies, web beacons, and similar technologies to collect technical and usage information. Cookies help us understand how visitors use our Website, improve performance, and enhance your browsing experience.

You can control or disable cookies through your browser settings. However, some features of the Website may not function properly if cookies are disabled.

5. How We Share Your Information

We do not sell your personal information. We may share your information in the following limited circumstances:

• With trusted service providers who assist us in operating our Website, conducting our business, or serving you (for example, hosting providers, email service providers, analytics providers), and who are bound by contractual obligations to protect your information.
• With our group companies, affiliates, or partners, where necessary to provide or improve our services.
• To comply with legal obligations, respond to lawful requests, or protect our rights, property, or safety, or that of our users or others.
• In connection with any merger, sale, restructuring, or other corporate transaction, where your information may be transferred as part of that transaction, subject to appropriate safeguards.

6. Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. The specific retention period may vary depending on the nature of the information and our legal obligations.

7. Data Security

We implement reasonable technical and organisational measures to protect your personal information against unauthorised access, disclosure, alteration, or destruction. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

8. Your Rights and Choices

Depending on applicable laws, you may have certain rights regarding your personal information, including the right to:

• Access the personal information we hold about you.
• Request correction or updating of inaccurate or incomplete information.
• Request deletion of your personal information, subject to legal or contractual restrictions.
• Object to or restrict certain types of processing.
• Withdraw consent where processing is based on your consent.

To exercise any of these rights, you can contact us using the details provided in the "Contact Us" section below.

9. Third-Party Links

Our Website may contain links to third-party websites or services. We are not responsible for the privacy practices or the content of such third-party sites. We encourage you to review the privacy policies of those websites before providing any personal information.

10. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. Any updates will be posted on this page with an updated "Last Updated" date. Your continued use of the Website after such changes constitutes your acceptance of the revised policy.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our handling of your personal information, you can contact us at:

Email: team@sbbs.co.in

You may also reach us using the contact details provided on our "Contact Us" page on this Website.